Home Safety

A Low Priority for Mums !

New survey reveals mixed priorities when it comes to buying new baby equipment

Despite the fact that hundreds of children die every year in the UK as a result of fire, a new survey by Kidde Safety reveals that only 1 in 102 mums buying new baby equipment considered smoke alarms or fire extinguishers, even though they are likely to spend in excess of  £6,000 on essential baby gear for the new arrival.

Not surprisingly mums felt that nappies were top priority (15%) and of course baby clothes (13%).  Carolyn Cripps OBE, Director of the Children’s Fire and Burn Trust commented, “46% of all child fatalities are a direct result of house fires.  We entirely understand that parents see the pram, sterilization equipment and the like as essential, but we would urge them to add a smoke alarm to the list as absolute minimum. Maybe friends and relatives could be encouraged to purchase an alarm as an alternative to a new outfit that will be out grown in weeks”.

Group Manager David Phillips, of Royal Berkshire Fire and Rescue Service said, “ A working smoke alarm ensures peace of mind and can cut the chances of a fatality in a house fire by 50%.  The community safety team in your local fire and rescue service will be able to offer practical advice and help”.


Kidde have prepared a 10 Point Check List for new parents:

1. Fit smoke alarms which comply with BS 54466 and check them monthly

2. Install smoke alarms in every bedroom and one near the kitchen

3. Change the batteries annually

4. Keep all matches and lighters away from children

5. Dispose of cigarettes properly

6. Plan an escape route, practice it and make sure the whole family is aware of it

7. For older children, visit website to learn what you should do in an emergency

8. If you have a fireplace, keep a fire extinguisher nearby, and have it serviced or checked according to the manufacturer's instructions

9. Don't put objects above the fireplace which might attract your child to climb up to reach them

10. It's a legal requirement to have a fireguard if you have children in the house. Choose a large guard that can be fixed to the wall to help protect your child from the danger of burns.


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For further information, please visit

Kidde is a leading global supplier of fire and safety products, systems and services under a range of well-known and trusted brand names to the retail, industrial, commercial, aerospace and combustion control sectors.  It has over 90 years of experience in fire protection.

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The Children’s Fire and Burn Trust is an International Charity and the UK’s leading charity in the field of child burns prevention and rehabilitation.

They develop and run innovative fire safety, burn and scald prevention programmes within schools and the local community and work closely with specialist burns units, fire and rescue services, childcare specialists and government. The charity has been strongly involved with the long term rehabilitation of children suffering from burns injuries and continues to expand its programmes both internationally and nationally in this area.

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